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Commercial Real Estate Broker and Agent Training and Coaching Worldwide by John Highman.  This podcast covers Sales, Leasing, and Property Management skills and topics in Office, Industrial, and Retail Properties Globally.  You can also get more resources at our main website at http://commercial-realestate-training.com 

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Jan 11, 2025

In the fast-paced realm of commercial real estate, as an agent, mastering effective time use is akin to wielding a superpower. Every minute counts when you're juggling prospecting, marketing, client meetings, property showings, and market research. The use of your time is so important to the results you can get in your real estate business in the coming year.

One common frustration for most commercial real estate agents will be the creation of new business and the systems they use to achieve that. Every day there are pressure points on agents to achieve better results, create momentum with transactions, and find new business. The effective use of your time will help you achieve better results; ultimately, that is the system you should strive to apply in your diary.

One strategy to elevate your time management game is the "Time Blocking" technique. By segmenting your day into dedicated blocks for specific tasks—like prospecting leads from 9 AM to 10 AM and focusing on deal analysis from 2 PM to 3 PM—you can minimise distractions and heighten productivity. You can also choose to optimise the things that are more important to the use of your time and the results that you seek.

What are your priorities? Consider prospecting for new business, clients, transactions, marketing, inspections, and negotiations. Some days for you will see more bias on one of more of these items. You can prioritise your daily activities to a '1,2,3' system. The most important things will be the item '1' issues; they have to be done. So the question is, 'What are those item 1 issues for you?'

Let's look at some other tools as well. Consider leveraging technology. Utilise apps that automate reminders or schedule follow-ups seamlessly; this not only keeps you organised but also frees up mental space for strategic thinking. Consider implementing the "Two-Minute Rule": if a task takes less than two minutes, tackle it immediately rather than adding it to your growing list.

Additionally, don’t overlook the power of delegation because a lot of what needs to be done in commercial real estate sales or leasing can be done by administrative staff. Whether it's hiring an assistant or collaborating with another agent on larger deals, sharing responsibilities can amplify efficiency and allow you to focus on high-impact activities that drive revenue growth. Balancing urgency with importance will ultimately pave the way for sustained success in this competitive industry.

Check out the podcast for practical ways of improving your real estate business through better use of your time and your diary. Read the full article here: https://commercial-realestate-training.com/battle-tested-time-management-systems-for-commercial-real-estate-agents/