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Commercial Real Estate Broker and Agent Training and Coaching Worldwide by John Highman.  This podcast covers Sales, Leasing, and Property Management skills and topics in Office, Industrial, and Retail Properties Globally.  You can also get more resources at our main website at 

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May 27, 2024

In this podcast, John Highman talks about how you can and should condition landlords to the real market conditions in leasing property. There are plenty of vacancies to service in commercial property today. This podcast will show you how to work with that opportunity.

Check out the full article here. 

What do you need to think about? Before entering any negotiation, a comprehensive analysis of the local real estate market is crucial. This includes studying factors such as current rental rates, vacancy rates, tenant demographics, and economic forecasts. Landlords should also be aware of any new developments, zoning changes, or shifts in consumer behaviour that could affect demand.

Landlords must set realistic expectations based on their market analysis. Overpricing can lead to prolonged vacancies, while underpricing may attract tenants but ultimately reduce revenue. A balanced approach that reflects the true value of the property in its current context is key to successful leasing.

Here is the article in printable form for your reference and retention. Bridging the Gap: Conditioning Landlords to Real-Time Market Conditions in Commercial Real Estate Leasing – Commercial Real Estate Online (